When You Should Throw Your Content Calendar Away (I Sure Did)

You may or may not have noticed… but it's been ten weeks since I published the last post on this blog. Ten freaking weeks! A.K.A. Seventy days or roughly 1/5th of an entire year. Sure, I launched a new podcast and wrote a guest post

How to Succeed at Affiliate Marketing with a Small Email List

How John Meese Made $5,359 in Affiliate Commissions in One Month with Only 1,302 Subscribers

How to Write Emails That Will Actually Get Read

How many emails are sitting in your inbox that you’ve never opened, and probably never will? Once you open an email, do you read it? Or do you quickly click away? There’s a science behind effective email marketing campaigns, and if you're not paying attention you

LeadPages VS ConvertKit: Do You Really Need Both?

When you're just starting your online business, every penny counts. Which list-building tools are most important? Do you need ConvertKit and LeadPages right from the start? It’s no secret that I’m a big fan of ConvertKit. I’ve been using ConvertKit’s email marketing service since

What is Your Online Business Worth to Your Family?

When people talk about online business, a lot of the focus is on what it's worth to your wallet. But that conversation is only surface-level―an online business is worth so much more to your family. Many people start an online business because they've heard the

How to Create and Launch an Online Course in Just 48 Hours

On a hot weekend in June, I met up with two entrepreneurs from my mastermind group to collaborate an on online course called Project LAUNCH. The challenge was… we only had 48 hours. At 10 AM on Friday June 3rd, 2016 the countdown began. Craig Jarrow, Wes Wages, and I

What is Your Email List Actually Worth?

Do you ever look at your email list and think you don't have “enough” subscribers? I know people with 30,000 who think the same thing. Th vvalue of an email list is about much more than size. When it comes to online marketing, there are a thousand

Simple Marketing Techniques For Real-Life Results

It's easy to get caught up in endless theory, and difficult to pull practical marketing techniques out of the fluff that permeates the books, blog posts, and podcasts available today. Earlier this year (in my annual review) I committed to learn with greater focus throughout 2016. Practically, that

Become a Better Blogger by Defining Your Road Runner Rules

This is a departure from my normal posting style, but it's worth it (plus, you can blame Jason Zook). Do You Remember Wile E. Coyote? I do. His escapades with The Road Runner were a staple of my childhood, and I owe Chuck Jones (his creator) quite a

Why I Closed the Doors on an Evergreen Course

Four months ago, I opened registration on a course with the intention of keeping the doors open long-term. Our strategy has changed, and this new approach will actually be better for everyone involved. The Backstory In June of 2015, I launched my first video course, The Get Noticed!™ Theme Unlocked.

You Have An Excellent Business Idea. What Next?

Launching a business or product is risky. You've got time, attention, and usually money all on the line. But what if it was possible to test your idea, so you can anticipate success before going all-in? Five months ago this week, I had what might be called a

My Annual Review (2015): The Year We Birthed a Business and a Baby

Unlike most blog posts, this one is primarily for me. It allows me to process where I'm at, and where I'd like to be headed. I share this in the hope that you can benefit from my journey in some way. I’ve never truly done